remarkable cities

Makers Mark is a uniquely personal brand that prides itself on its hand-crafted approach to every bottle sold. To reach a new demographic, we sought out African American and Hispanic muralists who shared a similar vision to represent their cities in a nationwide outdoor campaign.

Client: Maker’s Mark
Type: OOH, Social
Reach: 40M impressions, 150 content pieces

Charlotte: Sloane Siobhan
Richmond: Hamilton Glass
Detroit: Sheefy McFly
St. Louis: Cbabi Bayoc
Philadelphia: Alloyius McIlwain
Indianapolis: Shaunt’e Lewis
New Orleans: Jay McKay

Miami: Don Rimx
Portland: Paola De La Cruz
Columbus: Adam Hernandez
Denver: Julio Mendoza

ECD: Jose Suaste
CD: Hector Arrellano
ACD: Greg Rogers
Copywriter: Allie Lyke